Sunday, October 25, 2009

Dum it Down

Dum Dum Lollipops are the best in their class primarily because competitors are only left feeling frustrated when they attempt to call this market leader silly names. We took a survey.

"Every time we tried namecalling with those Dum Dums, they always won up front with their name," said one competitor.

"After awhile, we stopped competing with Dum Dums and went after Smarties. There was more room to knock 'em down," replied another competitor.

"You are what you eat, so we ate Dum Dums and Smarties at the same time. Quite frankly, we were confused" said Anonymous.

"We named one of our products Stupid Stupids, but we weren't nearly as successful as those Dum Dums," emailed another company.

"We have a lot of respect for the Dum Dum family. But, we plan to take them down with Idiot Pops," said another company.

"We were going to sue them for trademark infringement, but we were just too melancholy" said a Glum Glum representative.

"Honorable honorable," was the brief reply from the president of "The National Association for Protection of Stutterers Stutterers" (NAPSS) when asked about the Dum Dum name.

"We collaborated with them on a product called Dum Gum, Dum Gum, but the market response was disappointing" said the marketing manager for Gum Gum, Inc. "Fortunately, NAPSS bought all of our inventory."

Thursday, October 22, 2009

She Called Me a Peeping Tyler

At my house, "leaf peeping" is another way of saying "opening the blinds in the family room". However if someone named "Leaf" ever moved next door, the phrase would require a lot of explanation.

Get Granite Counters Through Our Elliptical Machine Trade-In Program

Dear Omnee Granite Inc.,

Please accept my application for your active 55+ community. I apologize if this is too forward-thinking for a family business currently in the countertop business, but I assure you that your path is obviously clear. Let me explain.

About 5 years ago, I went to your location which was a fitness equipment store and bought an elliptical machine and weight machine. At the time, it was called Omnee Fitness and I was very active and ready to transfer my workout routine from a plush gym to my cold basement. It mostly worked out well, especially since there wasn't anyone else to see me working out in my ski jacket and boots. Pushing those small keypad buttons with my fat winter glove fingers also made for an interesting workout.

I recently drove by your site and noticed that you have changed your name to Omnee Granite. (I will note that I am not using your actual company name, because I don't want some muscle-bound granite installer to get upset about this blog entry.) I have not yet been inside your faux kitchen showroom, but I would assume that your inventory has also changed with your name.

Your transition from a health and wellness business to a kitchen remodeling operation is in line with how we grow as people. In the same way that years ago you and I were both thinking "exercise", we are now both thinking "food" instead. Hence, our simultaneous shift from ellipticals to cooking surfaces. Both are related to a different type of remodeling, no?

Therefore, it only seems appropriate that together we explore the retirement living business. I have enclosed my deposit check made out to "Omnee Active 55+ Living". I am reserving my place early, because I know that you will be hugely successful. Especially with your fully equipped fitness rooms and beautiful granite kitchens.

Regards, Tyler

Wednesday, October 21, 2009

Correction: The World Does Revolve Around Her

Yesterday my pink-obsessed 2-1/2 year old daughter ran around the house with a bottle of amoxicillin yelling enthusiastically, "It's pink like me! It's PINK like ME!!!!"

Her name starts with the letter 'S'. This morning she ran around the house with a large wood-carved 'S' yelling, "S starts with me! S starts with ME!"

Tuesday, October 20, 2009

Lazy Gardening: A Transferrable Trend

Dear Neighbor,

Is everything ok? I haven't seen you in awhile and I noticed that a couple planters in your yard have been toppled over. They've been there quite awhile, yet the flowers appear to be well-maintained. I also noticed that a small wheelbarrel full of flowers has been left abandoned near your lamppost. I wouldn't have been concerned, except that it appears that something happened in your life that caused you to only push it so far. You should know that it's missing a wheel and has been painted purple in your absence. It's also quite small which leads me to wonder if something is wrong with your legs that first prevented you from addressing the planters and subsequently made it too difficult to finish the yardwork. Meanwhile, the wheelbarrel's cargo of marigolds also appear to be thriving.

While you are on you are on the mend, I hope that you will have time to consider my apology. Given the state of your yard, this seems like an opportune time to make a confession. At last year's Superbowl party, I accidentally toppled a bowl of chili behind your couch. On my way to find paper towels, I was distracted by a huge bowl of wings. I never did make it back to the chili. Sorry. If you haven't discovered it by now I suspect that like the flowers in your toppled planters, the chili is thriving. You should also have your nose looked at. But while we commiserate about our similar plights, I should also admit that I left a big plate of chicken wing bones on one of your end tables. I hope that you found these soon after the party. If not (or your recent limitations have prevented you from placing them in the garbage), shall I come over and paint them purple?

Sincerely,
Tyler

Thursday, October 15, 2009

EatFenderville

A delivery truck was tailgating me on the way into work the other morning. I wasn't driving slowly, yet the truck was right on me. As I peered in my rear view mirror, I swear the driver of the truck was in my back seat. Although my first reaction was to strap him into the carseat, hand him a half eaten PB&J sandwich, and warn him not to kick the back of my chair, I realized that this was just an illusion. The backseat driver that is, not the bag of half-eaten sandwich.

As I do with most tailgaters, I wanted him to eat fender. So, I applied the brakes and slowed down to 75 mph. In most great action stories such as this one, my brakes would promptly fail and we would both go barreling down the highway until one of us jumped off a ramp over the police roadblock and land in a shallow reservoir while the other did victory donuts in a concrete drainage canal . However in this true story, I got off at my exit ("Exit 365. Urban Sprawl / Cubeville") with the rest of the 'muters and stopped at the light. Luke Duke however went whizzing by me towards his own misery.

As the truck passed me, I noticed the large Johnsonville sign on it's side along with a picture of the company's popular sausages. A moment later, I noticed that the back of the truck was displaying the company's current marketing slogan, "Tailgateville". I realize that this is referring to the age old tradition of parking one's car at a sporting event or concert and unloading enough beer, food, and propane tanks to earn the respect of complete strangers.

However, I am also acutely aware that the term "tailgate" also refers to the age old tradition of driving really close to the car in front of you because it might help them get to their destination 30 seconds earlier. If they are really good tailgaters, you can read the print on their "Successful completion of the Offensive Drivers course" certificate proudly hanging on the gun rack.

I always wanted the phrase "of sausage fame" to follow my name, but for now we'll give it to Johnsonville. Their fame has come with their success, which must be the result of very effective marketing campaigns.

I imagined a 30 minute training video in which Mr. Johnsonville IV explains to a classroom full of astute drivers that they play an important role in communicating the "Tailgate" theme. That they must make sure that, as the faithful front line of the company's public image, they get "Tailgate" on America's brains. Other drivers should want to go to "Tailgateville" and eat sausage. How better to transmit this message than to run them off the road into a drainage ditch? In that moment, they might be thinking "BrokenCollarbonesville" or "HopeICanDial911WithMyTonguesville", but subconsciously they will be thinking "Tailgateville". Make sure you don't kick up too much dust, because we want to make sure that the target can see our marketing slogan as you speed away.

As with every training video, the students are reminded that "Sausage is not a style of life. Sausage is a lifestyle." Apparently, so is eating fender.

Friday, October 9, 2009

Putting Your Money Where Your Loveseat Is

"Someone spilled coffee on one of your loveseats," I informed the saleswoman.

Sensing the possible misinterpretation of my seemingly inappropriate comment, I clarified "In the showroom over there. One of the couches has a toppled coffee cup on it. The brown stuff made a big mess."

Saleswoman (smiling): "Oh, no worries. That's fake. It's there for demonstration purposes. It helps make the point that coffee spills and such are no big deal with our fabulous fabrics, spill-proof additive, and protection plan. It's plastic. Completely fake."

"Right. The real coffee spill is on the same couch as the fake one. There's two," I replied.

"WHAT?!?!? Did someone really spill coffee on the couch? Where? Oh my god? Is it a big mess? I'm going to have to remove it from the show room. Show me!" she reacted.

"Just kidding. Test over," I said as I waved on my way out the door.

Tuesday, September 1, 2009

3 1/2 Car Garage

I have been busy selling my house and looking for a new one. One particular house advertised a 3 1/2 car garage. I'm disappointed that we didn't see the house before it was sold because I *really* wanted to see the 1/2 car.

Thanks for hanging in there. I do plan to pick up my writing again. I might have to pack my good intentions for my pending move, but as soon as I find my clothes, something to cook with, and the kids amongst the boxes, I plan to start writing more frequently. In the meantime, tell me a story, introduce yourself, or help me increase my Followererership by telling your friends that I do did be writing good. Just not recently.

Thursday, July 30, 2009

I'm Looking for Mr. Buffet. Mr. Breakfast Buffet.

"Can I help you?" asked the hotel employee at check-in.

"Yes. I would like to purchase a person," I replied.

"A person?" she asked.

"Yes. Just one. Do you have anymore?"

"I don't understand."

"That's a separate issue."

"I'm sorry, but-"

I interrupted. "Your sign. It says $59 per person. I only have $100 with me. I can only afford one unless you will give me the second one at a discount. The sign also says that they each come with their own breakfast."

"Excuse me, but I'm going to get my manager."

"If his name is Wade, he's in the pool."

Friday, July 24, 2009

Hair of the Tyler AND Foot-in-the-Mouth Disorder

My hair was getting long (~1/8th inch in length) along my head's equator, so I went to the barber during lunch. Actually I went to a SuperCuts, where even with a head like mine you can feel special. Don't think for a second that I didn't ask when they would open their AverageCuts store for those of us on which the Super is normally wasted. While in the chair, the hair stylist (again, any variation of the word 'style' is wasted on me) pointed out that I have a cowlick. I told her that for all of these years I have blamed genetics, when in fact it may have been a grazing cow that cleared the top of my head. This also explains the origins of the popular bovine phrase "Hair of the Tyler" moo'ed on farms across America and commonly used the morning after a cowlick binge.

When the pediatrician told me that my daughter had foot-and-mouth disease, I told him that he didn't know the half of it and started to explain how inappropriate she can be in public places. When he reminded me that she is only two years old, I realized that there is a difference between foot-and-mouth disease and foot-in-the-mouth disorder. I apparently have the latter.

Sunday, July 12, 2009

There's a Genetic Reason I Haven't Sold You a Tyler-o-Pedic

My writing has recently taken a more technical angle. I'm writing grant proposals to conduct an important genetic study. This is a study whose results will provide conclusive data to support a well-known hypothesis never tested as of today.

I have been collecting my very preliminary data, most of which was jotted down on the back of a Dora the Explorer singing birthday card after a few hours of beer pong. I would have collected more data, but Dora's singing drove me to drown the card in the toilet. My data collection is therefore somewhat incomplete.

My genetic study will confirm that members of families that own and run furniture stores inherit one of two genes from their successful parents. The majority of their offspring will inherit a gene that prevents the family member from recognizing the embarrassment of their own relatives. The remainder, a very small percentage, inherit a gene that compels them to star in every single one of their own commercials despite their pitiful performance and the feedback of their marketing department, employees, and anyone else unrelated to them.

The combination of these genes clearly results in a successful business. But, I suspect that it's their business acumen and strategic development that has allowed them the opportunity to get in front of a camera and not a care for a moment about little things like humility or the reputation of their teenage kids.

A few mutations of these genes have also been documented in the literature. One particular mutation causes furniture store owners to lose control of their bowels every time the director yells "Action!" Another mutation results in the frequent outbursts of laughter at the simple mention of a "love seat" followed by hours of pointing at the film crew's bums and yelling "I'll sell you a better one!"

Once my grant proposals are accepted, my research will enter the next phase. This involves collecting genetic material from my subjects. I plan to show up to the commercial filmings, which must happen twice a day given the frequency of new ads, and collect biological samples. This should be easy to collect, given the stain-proofing substances on all of their furniture. I'll simply wait until they break and swipe a hair off the love seat. And in this case, I do mean the furniture.

Friday, July 10, 2009

Sending Mixed Signals About Hitting

In my house, we reward a toddler's "no hitting" behavior with a big high five. As in, "Good job not hitting your sister back. Now, slap hit my hand as hard as you possibly can before I hug you."

Dispensable Feedback

I am getting settled in the new job and plan to start writing more often. Is that ok with you?

I appreciate feedback. While in the men's room at work today, the motion-activated paper towel dispenser activated in a moment when I was far from it (please don't ask me where). It was proactive in giving it's feedback. Unfortunately, I don't know what it's intentions were. Perhaps it wanted to be there for me when I most needed it. Or rather was it a cute motorized way of saying "hurry up"?

Friday, July 3, 2009

Rt. 90 East / Greenland

Driving along Rt 495 west of Boston, there are signs for Rt. 90 (aka the Mass Pike). They indicate that Rt.90 WEST will take me to Albany NY. I know that thse signs for the Mass Pike are also displayed in Boston, as far away from Albany as you can get in the state of Massacusetts. This is very helpful, because if I were ever to go to another state a couple hundred miles away, I definitely wouldn't plan ahead so as to know in which direction to go. Instead, I would rely completely on the signs alone.

Friday, June 19, 2009

Minutes from World's Most Boring Meeting

40.5 drop ceiling tiles of three different shades
1 mystery stain
4 standard fluorescent lights, 1 with a broken cover
2 sprinklers, which I prayed and prayed would go off 10 minutes into the meeting

Sunday, June 14, 2009

Is that a baby monitor in your pocket?

Is that a wireless baby monitor in your pocket or do your pants always cry like a toddler when they don't want to sleep?

Friday, June 12, 2009

Creative Playthings

In case anyone finds my phone and looks through the contacts: "Creative Playthings" is a SWINGSET MANUFACTURER. Please get your heads out of the gutter. Thank you.

Wednesday, June 3, 2009

Mintfinity

Dear faithful readers,

Thanks so much for your patience while I put writing on hold for a few weeks as I get oriented at the new job. In the meantime, I hope you will dedicate the time that you typically spend reading my words to a new activity. This should be easy given that both only take a minute, perhaps two, of your otherwise valuable time.

If you ever thought that my writing was humorous, then you clearly haven't met or read my friend Matt who writes the Modern Day Critic at www.moderndaycritic.wordpress.com. But wait! Before you go read his blog later, keep reading mine for another moment. Stay focused people!

Matt has entered a contest to name the new Stride Gum. Please help a friend and fellow blogger out by voting for his entry, Mintfinity. Please go to www.stridegum.com and vote Mintfinity. If you do, he and I will love you for Mintfinity.

Thanks!

Thursday, May 28, 2009

Fingertips, Class of 2009

My new work computer is an IBM Thinkpad laptop. This model has the option of using your fingerprint to enable it's biometric security. Personally, I'm disappointed they aren't yet using the retina scan for laptop security. I'm looking forward to the day when I can laugh at everyone (and myself) leaning over to line eyeballs up within centimeters of a screen-mounted vision system. While peering into my monitor in public places, I would comment on all the amazing things I could see inside.

When I log on to my fancy pants computer, I occasionally get prompted to "Log in to enroll your fingertips." Never in my life did I expect my fingertips to be so important. They need to be enrolled. They're all grown up, my fingertips. Today, I couldn't help but imagine a day in the future when my fingertips would don caps and gowns at biometric security graduation. I'm so proud, I'm getting all choked up.

Thursday, May 21, 2009

Have You Bathed Your Chief Executive Lately?

Last week, I started a new job. I still work in the life sciences industry and work at a laboratory. As in most fields, there is local jargon and terminology. In most laboratories, chemicals and biological reagents are abbreviated. It's not uncommon to see bottles labeled with a variety of acronyms such as H20 (water), EtOH (ethanol), or WTF (unknown).

In getting to my team and the laboratory processes by way of a laboratory tour, I took note of materials, machines, and mice (there were none, but it's always good to keep tabs on 'em). I smiled when I saw a bottle labeled "CFO Wash". Of course, I realize that this is a specific reagent to the technology used in that part of the lab. However, I couldn't help but imagine that this liquid was available just in case the company's head of all things financial showed up looking a bit dusty (one gets that way from rolling around in money. Or so I hear). Naturally, my next thought was...self-applied or team-building exercise?